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Media

Rupert Murdoch steps down as chairman of Fox and News Corp.

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Rupert Murdoch is stepping down as chairman of the board of both Fox Corp. and News Corp., the companies said Thursday. The move will be official in November.Murdoch, 92, will…

Marketing

AI vs. a Human Touch: Finding The Right Balance When It Comes to Branding

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Opinions expressed by Entrepreneur contributors are their own. In a world where digital interactions dominate, the symbiotic relationship between artificial intelligence (AI) and branding is transforming the landscape. While AI…

Digital Marketing

Video vs Podcast Marketing: Which is Best For Your Brand?

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September 20, 2023 Creating a brand in the modern era is, in many ways, more convenient yet more difficult than ever before. The invention of the internet and various social…

Marketing

Your Guide to Choosing the Right Google Ads Consultant or Agency

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Opinions expressed by Entrepreneur contributors are their own. The average small to mid-sized business spends about $10,000 annually on Google Ads.Naturally, there are a lot of agencies and experts offering…

Digital Marketing

Ways to Use Google My Business to Boost Local SEO

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September 20, 2023 For local SEO, many businesses aim to appear on top of Google Maps as it receives the majority of attention and clicks. Whenever Google judges that the…

Media

Live sports are headed to Max, as Warner Bros. Discovery adds a new tier to streaming app

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Los Angeles Dodgers center fielder Cody Bellinger (35) steals second base as St. Louis Cardinals second baseman Tommy Edman (19) takes the late throw at Dodger Stadium in the 2021…

Machine Learning

Google Bard vs. ChatGPT: What Your Business Needs to Know in 2023

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Has your business been using Google Bard? In case you missed it, Google Bard–Google’s answer to OpenAI’s/Microsoft‘s ChatGPT–is now openly available in a trial phase. Bard is much like ChatGPT in…

Marketing

This Startup Is Reinventing the Yellow School Bus. Here’s Its Playbook for Winning Over the Hardest Customers (Like Public Schools).

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How do you drive a big yellow school bus with 70 kids goofing around in the back every day? "You just gotta tune out the noise," shrugs Marllury Urbina, who's…

Digital Marketing

Navigating Data Protection Laws: How Legal Translation Ensures Global Compliance

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August 25, 2023 Data protection laws safeguard personal information, ensuring transparency, responsibility, and security in handling personal data, a principle endorsed by organizations like the European Commission. These laws have…

Media

Hollywood is paying a steep price for never really figuring out the streaming model

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People carry signs as SAG-AFTRA members walk the picket line in solidarity with striking WGA workers outside Netflix offices in Los Angeles, July 11, 2023.Mario Tama | Getty Images News…