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Marketing

Is Your Marketing Broken? Here Are 10 Signs It’s Time to Make a Change.

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Opinions expressed by Entrepreneur contributors are their own. With 25 years of marketing experience under my heels, I can tell within minutes of observation what a business is doing right…

Marketing

The Middle Class Is Dead. Spend Your Advertising Dollars on This Demographic Instead to Triple Your Profit.

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Opinions expressed by Entrepreneur contributors are their own. Have you recently considered why your advertising dollars aren't working as well as they used to be? In today's environment, it's far…

Marketing

4 formas en que los creadores están revolucionando el marketing, y cómo las grandes marcas pueden beneficiarse

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Como profesional del marketing, me encanta ver a las grandes marcas liberarse de las normas corporativas y divertirse con sus estrategias. Mira, por ejemplo, a Wendy's, que es conocida por…

Marketing

5 Ways to Capture Millennial and Gen Z Customers

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Opinions expressed by Entrepreneur contributors are their own. This story originally appeared on Readwrite.comFast forward to 2029, and 72% of the global workforce will be dominated by Millennials and Gen…

Marketing

What Is Modern PR, and Why Is It Crucial for Your Brand? Here’s What You Need to Know.

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Opinions expressed by Entrepreneur contributors are their own. In order for brands to succeed in today's cutthroat and highly competitive digital environment, sharing the right message at the right place…

Marketing

I Watch Great Teams Make These Business-Destroying Mistakes All The Time. Here’s Where They’re Going Wrong (And How To Fix It).

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Opinions expressed by Entrepreneur contributors are their own. In my 20+ year career as an entrepreneur who's built, acquired, and sold numerous successful businesses, I've observed several factors that can…

Marketing

6 Steps to Improve the ROI of Your Google Ad Campaigns

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Opinions expressed by Entrepreneur contributors are their own. An estimated 80% of all internet users see Google Ads on a daily basis. That's about 4.4 billion people. So, if you're…