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Marketing

How PR and SEO Can Converge to Supercharge Your Online Exposure

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Opinions expressed by Entrepreneur contributors are their own. When talking about how digital technology transformed brands and marketing, most marketers are quick to point out the arrival of new digital…

Marketing

How Experiential Marketing Events Can Skyrocket Your ROI

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Opinions expressed by Entrepreneur contributors are their own. Are you looking for innovative ways to connect with your target audience and drive real, measurable results? Experiential marketing events might be…

Marketing

How a Strong Personal Brand Can Justify Charging a Premium

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Opinions expressed by Entrepreneur contributors are their own. You can charge a premium for products or services if you have a strong personal brand. Individuals build their personal brand by…

Marketing

Running a Profitable Restaurant Is Not Easy. But Coach Chip Klose Has a Plan for You.

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Opinions expressed by Entrepreneur contributors are their own. Chip Klose wants you to work smarter, not harder.The restaurant consultant and host of the Restaurant Strategy podcast is on a mission…

Marketing

Want to Improve Your Brand’s Storytelling? Shift Your POV to Tell a Better Narrative. Here’s How.

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Opinions expressed by Entrepreneur contributors are their own. As I emphasized in a previous Entrepreneur article, a big mistake in brand storytelling is assuming that you're telling a story about…

Marketing

How to Use AI to Drive Growth and Improve Customer Interactions

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Opinions expressed by Entrepreneur contributors are their own. Delivering an exceptional customer experience is paramount for success. Within the past decade, companies that integrate artificial intelligence (AI) into their operations…

Marketing

Stop Saying ‘I’m Bad at Remembering Names.’ Use These Simple Tips to Break the Bad Habit Once and For All.

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Opinions expressed by Entrepreneur contributors are their own. Most of us have experienced the anguish of forgetting someone's name while they're standing right in front of us. It's like a…

Marketing

9 Key Tips for Navigating the Upcoming 2024 Marketing Landscape

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Opinions expressed by Entrepreneur contributors are their own. 2024 is right around the corner, and the world's marketing landscape has changed a lot in this year alone! So, what's changed…

Marketing

Don’t Be a Boring Brand – How to Create Brand Distinction That Has Everyone Turning Their Heads

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Opinions expressed by Entrepreneur contributors are their own. In this hyper-connected world, we're struggling to capture the attention of those we hope will buy from us and eventually become loyal…

Marketing

5 Ways Entrepreneurs Can Boost Their Visibility with Affiliate Marketing

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Opinions expressed by Entrepreneur contributors are their own. Whether a company is in the early stages of its development or has a long history, online visibility is key to maintaining…